Friday, February 2, 2007

One of my favorite Broadway plays




In thinking about the right culturally ladened sign, I immediately thought of the poster for Smokey Joe's Cafe. You can almost hear the music, crowd noise and see the smoke rising from the image. It immediately transports me to the place and the experience of the Broadway performance. The off centering of the graphic catches the attention and the color coordination, blue and purple font colors against the black background with the border of neon signs is catchy.

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